Whiskey For Millennials?

Whiskey For Millennials?

Yesterday, I met a person in the whiskey industry not much younger than myself say, “Young people today will not fall for the advertising gimmicks that older generations have. They only respond to honesty and truth and realness” and all I could think was…Of course they do. Just like every young person ever. Today’s Millennial is just as susceptible to advertising as any generation ever has been. This belief that this generation is different from the hippies that wanted truth and realness (which became what we call baby boomers) or the goths, punks and grungy kids (Gen Xers) that wanted to just be understood and simultaneously left alone by the man is silly. Young people are always the targeted audience by advertisers because they have jobs and money to spend, not...

Discount on 2019 AWC Tickets!

Discount on 2019 AWC Tickets!

We’ll have a table at the American Whiskey Convention again this year and we’re able to offer a 20% off discount to our members. Use discount code Dram20 at checkout and get 20% taken off your final purchase! Hope to see you there! Check out more info at AmericanWhiskeyConvention.com

An Opinion on Metallica’s Blackened American Whiskey

An Opinion on Metallica’s Blackened American Whiskey

So…Metallica has its own whiskey now. Ugh.   Everyone has their own whiskey, it seems. Nothing new, of course. Celebrity sells. There have been celebrities moving distilled products since advertising’s infancy. Beautiful people, famous people, successful people…from doctors recommending a brand to silver screen actresses insisting that a brand will make you irresistible…it’s all been done. Here are just a few modern celebrities selling booze- Matthew McConaughy- Wild Turkey and Longbranch Whiskey Mila Kunis- Jim Beam Christina Hendricks- Johnny Walker David Beckham- Haig Club Dan Aykroyd- Crystal Head Vodka Ryan Reynolds- Aviation Gin George Clooney- Casamigos Tequila (though I think he sold that) Angelina Jolie and Brad Pitt- Miraval Rosé Drew Barrymore-...

MGP Ingredients- The Distillery Prohibition Did Not Destroy

MGP Ingredients- The Distillery Prohibition Did Not Destroy

If you’re tasting a lot of whiskeys and considering where they come from, you’ll have already become familiar with MGP (Midwest Grain Products) Ingredients.  In most cases, you’ll have read an article about how hundreds of whiskeys on the market today are, in fact, distilled at MGP and that many of those companies are not honest about their whiskeys’ provenance.  In some cases, people cannot believe that a company that sells extracted starches, textured plant proteins and cleaning products could also make such great whiskey. I’m here to tell you, this is as American as apple pie. (Apple pie is originally European, too, by the way…We imported its recipe the same way we imported our distilling traditions.) To be clear, MGP Ingredients (also referred to by...

Rare Bottle of OFC Bourbon Raffle in the Philadelphia,PA Area

Rare Bottle of OFC Bourbon Raffle in the Philadelphia,PA Area

BOURBON + BBQ + DVFF FUNDRAISER + WIN A VERY RARE BOURBON BOTTLE By Joe Canals West Deptford THURSDAY, FEBRUARY 23 2017    7:00 PM — 8:30 PM An Evening of Discovery: From Grain to Glass. Crafting Fine Bourbons Join us on Thursday, February 23 from 7pm-8:30pm at Joe Canal’s of West Deptford as we host a very special bourbon event and raffle to benefit the Delaware Valley Fields Foundation (DVFF). The DVFF is a non-profit foundation that works to help sustain and defend regional small agriculture including farmers who grow grains for use in spirits like whiskey. This year the DVFF will focus on the SeedSpark program which is helping fund a project at Penn State University to bring back an heirloom rye grain that hasn’t been in production since Prohibition. To...

The 2nd Annual American Whiskey Convention!

The 2nd Annual American Whiskey Convention!

“By Whiskey Lovers, For Whiskey Lovers” The 2nd Annual American Whiskey Convention is a Grand Tasting at Citizens Bank Park in Philadelphia, PA on March 24th   Philadelphia, Pennsylvania, Feb 7, 2017 — Pennsylvania is the birthplace of American Whiskey. As the first days of spring arrive, Philadelphia will host the largest all-American whiskey event in the country! Philadelphia’s whiskey aficionados will have access to a grand tasting with over 150 bourbons, ryes, wheat and malt whiskeys from some of the finest distilleries in the country. The 2nd Annual American Whiskey Convention takes place on Friday, March 24th in the Hall of Fame Club of Citizens Bank Park in Philadelphia, Pa. “We’ve created an event to highlight America’s whiskey renaissance and...

The Pennsylvania Spirits Convention on March 23, 2017!

The Pennsylvania Spirits Convention on March 23, 2017!

The Pennsylvania Spirits revolution is in full swing. Pennsylvania is coming into its own again as a distilling state producing world renowned spirits. Combine that with some of the best bartenders in the country making their own signature cocktails from these PA spirits and you have the Pennsylvania Spirits Convention. The Pennsylvania Spirits Convention is the first and largest event of its kind.  It pays respect not only to Pennsylvania’s legendary distilling past, but also to its future.  Every spirit at the event is made in Pennsylvania. Guests will be amazed at the quality and selection that is arising from the Pennsylvania talented distillers. This grand event comes to Philadelphia’s Citizens Bank Park on March 23rd. It will be host over 110 craft spirits,...

Conneaut Cellars Distillery in the Northwest of PA

Conneaut Cellars Distillery in the Northwest of PA

About an hour and a half north of Pittsburgh is the busy tourist destination town of Conneaut (Con-ee- ought) Lake.  The lake is full of sailboats and the roads are full of trucks with trailers in tow and SUV’s full of families.  I pulled into Conneaut Lake on Sunday morning looking for a good distillery. Conneaut Cellars Winery was already busy offering wine tastings to tourists when I stopped in looking for Joal Wolf.  Joal is the son of Alan and Phyllis Wolf, the original owners and proprietors of the winery, and learned his wine craft from his father.  Joal’s father, Dr. Alan Wolf, learned a great deal about wine in the 50’s while he was stationed in Germany as an American state department representative.  Those skills were refined back in the U.S. in the...